Portuguese Content

The Team Behind Portuguese Content

Susana Alvernaz Content and Project Manager at Portuguese Content

Susana Alvernaz

Localization Expert

Portuguese Content is a specialised content and localization partner built for brands that need to perform in Portuguese-speaking markets, not just exist in them.

Led by Susana Alvernaz, a localization specialist with deep experience across e-commerce, global advertising campaigns and digital marketing, we help brands adapt their message to real user expectations in Portugal and Brazil. Our work goes beyond translation and relies on a deep understanding  of how people search, how they decide, and what makes them trust.

We work with companies operating in competitive and regulated environments, where precision matters. Every project is built to feel native, aligned with local intent, and compliant with market-specific requirements.

Our approach combines editorial quality with performance thinking. From SEO-driven content to conversion-focused assets, we build and optimize systems that support visibility, trust and long-term growth.

Marco Rola

Senior Content Manager

As part of our continued growth, we are supported by Marco Rola, a senior content strategist with over a decade of experience in iGaming and digital content operations. Marco brings a strong focus on content systems, scalability and alignment with real business outcomes, helping brands move from content production to content performance.

Marco’s work in the iGaming industry and in-depth understanding of portuguese gambling markets (Portugal and Brazil) is present across multiple affiliate platforms, software and product providers, and numerous marketing initiatives. He’s also supported multiple global campaigns in both B2B and B2C verticals.

We are the most visible faces of an extended team of field experts who bring structure, consistency and clarity to your content operations.

Our goal is clear goal: to make your content work in the markets that matter.